Just launched GL POP

Just launched GL POP


Gray Label, known for its timeless sustainable essentials for kids and babies, is launching its capsule collection Gray Label POP this autumn. The new and annual capsule collection injects the creativity, energy, and playfulness of kids into the established Gray Label essential line, making fun and colour "pop".Gray Label POP surprises with each capsule collection, offering high-quality items with a distinctive identity that truly become "treasures" in your child's wardrobe. This very first POP collection includes in- and outdoor items such as hooded vests, gilets, sweaters, and suits made from Stone Grey Pile Fleece fabric.

Make your move now

Gray Label POP is designed for babies from 0 to children up to 12 years old. The new limited capsule collection Gray Label POP will be available from October 9th, both online, in the Amsterdam based Gray Label store, and at selected retailers.

Shop the capsule collection