High quality essentials. Timeless and minimalistic. 100% organic and GOTS certified.

High-quality, timeless, minimalistic essentials. Organic and GOTS certified.

Subscribe to our newsletter and get 10% off your first order.

Join our world and get 10% off your first order.

Worldwide Shipping | Free Shipping on all orders over $150

Worldwide Shipping | Free Shipping on all orders over $150

Refer a friend and receive both €10 off.

Refer a friend and receive both €10 off.

    Organic
Summer
  • GL POP collection New
  • For baby
  • For kids
  • For adults
  • Birthday Sweater
Featured
  • New Arrivals
  • GL POP collection New
  • Summer favourites
  • Essentials
  • Birthday Sweater
  • Baby Shower Gifts
  • Shop the look
Clothing
  • All
  • Newborn
  • Rompers
  • Suits
  • Tops, Sweaters & Cardigans
  • Pants, Bloomers & Leggings
  • Knitwear
  • Socks & tights
Accessories
  • All
  • Booties
  • Baby Sun Hats
Featured
  • New Arrivals
  • GL POP collection New
  • Summer favourites
  • Essentials
  • Birthday Sweater
  • Shop the look
  • Kids Sunglasses - Cream
Clothing
  • All
  • Tees & tanks
  • Tops & sweaters
  • Trousers & Shorts
  • Skirts & Dresses
  • Knitwear
  • Socks & tights
Accessories
  • All
  • Kids Sunglasses - Cream
  • Baseball Caps
Footwear
  • All
  • Sandals
Featured
  • New Arrivals
  • Twinning
  • Tote bags
Clothing
  • All
  • Hoodies, sweaters & tees
  • Track Pants
Featured
  • Birthday Sweater New
  • Nurture Perfume
  • Sunglasses
  • Tote Bags
  • Magazines
  • Baseball Caps
Age
  • For Newborns
  • For Babies
  • For Kids
  • For Adults
Budget
  • Under €25
  • Under €50
  • Under €100
Gift Cards
  • Gift Card
Archive
  • Baby
  • Kids
  • Adults
  • All
New
    Summer
  • GL POP collection New
  • For baby
  • For kids
  • For adults
  • Birthday Sweater
Baby
    Featured
  • New Arrivals
  • GL POP collection New
  • Summer favourites
  • Essentials
  • Birthday Sweater
  • Baby Shower Gifts
  • Shop the look
    Clothing
  • All
  • Newborn
  • Rompers
  • Suits
  • Tops, Sweaters & Cardigans
  • Pants, Bloomers & Leggings
  • Knitwear
  • Socks & tights
    Accessories
  • All
  • Booties
  • Baby Sun Hats
Kids
    Featured
  • New Arrivals
  • GL POP collection New
  • Summer favourites
  • Essentials
  • Birthday Sweater
  • Shop the look
  • Kids Sunglasses - Cream
    Clothing
  • All
  • Tees & tanks
  • Tops & sweaters
  • Trousers & Shorts
  • Skirts & Dresses
  • Knitwear
  • Socks & tights
    Accessories
  • All
  • Kids Sunglasses - Cream
  • Baseball Caps
    Footwear
  • All
  • Sandals
Adults
    Featured
  • New Arrivals
  • Twinning
  • Tote bags
    Clothing
  • All
  • Hoodies, sweaters & tees
  • Track Pants
Gifts
    Featured
  • Birthday Sweater New
  • Nurture Perfume
  • Sunglasses
  • Tote Bags
  • Magazines
  • Baseball Caps
    Age
  • For Newborns
  • For Babies
  • For Kids
  • For Adults
    Budget
  • Under €25
  • Under €50
  • Under €100
    Gift Cards
  • Gift Card
Archive
    Archive
  • Baby
  • Kids
  • Adults
  • All
Organic
Our story
Contact
Account

Journal

Children’s Summer Clothing
Children’s Summer Clothing
SS25 Collection – a celebration of sun-kissed days
SS25 Collection – a celebration of sun-kissed days
About the New AW24 Collection
About the New AW24 Collection
NEW - Gray Label x Stephanie Broek
NEW - Gray Label x Stephanie Broek
Baby clothing sets: Style and comfort for your little one
Baby clothing sets: Style and comfort for your little one
The perfect first outfit: A guide to choosing the ideal baby's first outfit
The perfect first outfit: A guide to choosing the ideal baby's first outfit
Baby clothing for summer
Baby clothing for summer
Baby Pants: Small Steps, Big Adventures
Baby Pants: Small Steps, Big Adventures
A Nightly Embrace: The Ideal Baby Pyjama
A Nightly Embrace: The Ideal Baby Pyjama
Embrace Summer Adventures: The Essential Strap Sandals
Embrace Summer Adventures: The Essential Strap Sandals
Duurzame kinderkleding
Sustainable Children's Clothing: Stylish and Responsible
Protection and Style: Discover the Baby Sun Hat
Protection and Style: Discover the Baby Sun Hat
Kids sunglasses
Children's Sunglasses: The Perfect Accessory for Young Explorers
Gray Label's SS24 collection  — Bright Green and Sprinkles
Gray Label's SS24 collection — Bright Green and Sprinkles
Gray Label Restore
Gray Label Restore
This is our NEW limited-edition Birthday Sweater
This is our NEW limited-edition Birthday Sweater
Our Most-Loved Essentials for your Newborn's Wardrobe
Our Most-Loved Essentials for your Newborn's Wardrobe
Embracing Comfort and the importance of it
Embracing Comfort and the importance of it
Home Stories
Home Stories with Olja
Home Stories with Olja
The Most Sustainable Gift options for this upcoming Holiday Season
The Most Sustainable Gift options for this upcoming Holiday Season

Search

Highlighted products

    Quick add + Adding product All available items are in your cart
    Newborn Suit with Snaps | Cream Newborn Suit with Snaps | Cream

    Newborn Suit with Snaps

    $67

    Quick add + Adding product All available items are in your cart
    Dropped Shoulder Sweater | Grey Melange Dropped Shoulder Sweater | Grey Melange

    Dropped Shoulder Sweater

    $72

    +9
    Quick add + Adding product All available items are in your cart
    Track Pants | Blue Grey Track Pants | Blue Grey

    Track Pants

    $73

    +15
    Quick add + Adding product All available items are in your cart
    Baby Track Pants | Poppy Red Baby Track Pants | Poppy Red

    Baby Track Pants

    $33.60

    $48

    Quick add + Adding product All available items are in your cart
    Baby Collar Onesie | Cream Baby Collar Onesie | Cream

    Baby Collar Onesie

    $46

    +17
    Quick add + Adding product All available items are in your cart
    Baseball Cap | Nearly Black Baseball Cap | Nearly Black

    Baseball Cap

    $32

    +3
Join our world

Subscribe and we’ll keep you in the loop with the latest news from our little world.

Shopping cart

You're only $150.00 USD away from free shipping

Your cart is empty

Add products to the cart, you can start by checking out the new in collection.

Card - Hello baby | Cream

Card - Hello baby

Paper card

$3

0 Out of 30 characters

Card - Hurray it's your Birthday | Bright Green

Card - Hurray it's your Birthday

Paper card

$3

0 Out of 30 characters

Card - From us to you | Grey

Card - From us to you

Paper card

$3

0 Out of 30 characters

Size guide

    About
  • Our story
  • Contact
  • Journal
  • Reviews
  • Gray Label Stores
  • Resell - Amsterdam
  • Sustainable practices
  • GOTS certification
  • Careers
  • Refer a friend
  • Where to find Gray Label
    Contact
  • FAQ
  • Shipping & Returns
  • Our Care Advice
  • Size Guide
  • Wholesale - B2B
  • Terms of Service
  • General terms & conditions
  • Privacy Policy
    Products
  • Children Sandals
  • Baby Sweater
  • Newborn Suit
  • Baby Cardigan
  • Baby Leggings
  • Baby Beanie
  • Summer Clothing for Children
  • Baby Sun Hat
  • UV Swimwear Baby
  • Kids Dresses
  • Baggy Jeans Kids
  • Kids Shorts
  • Kids Sweater
  • Kids Cap
  • Kids beanie
  • Overall Child
  • Trendy Childrens Clothing
  • Sustainable children clothing
  • Cool Childrens Clothing
  • Knitted sweater child
  • Children's scarf
  • Children hoodie
  • Kids Vest
  • Nice baby gifts
  • Kids Overall
  • Brand clothing kids
  • Children clothing online
Gray Label Store
Huidenstraat 17 Amsterdam
Gray Label Restore
Eerste Constantijn Huygensstraat 31 Amsterdam
Payment methods