Packs

Gray Label multipacks for mini are an easy way to make sure you never run out of your favorite undies.
Gray Label multipacks for mini are an easy way to make sure you never run out of your favorite undies. Discover the S/S Body, Sleeveless Body and Baby Cross Over Body. Add 3 and get the 3rd one for free, save up 33%. Pick your favourites.

GOTS certified

Pure, organic and responsibly made.
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Softest Cotton

Gentle on skin, kind to the planet.

Loved by 46k+ Families

Worn, shared, and passed on with care.
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Minimal Design

Unisex, seasonless, easy to combine.