Back to the Core
We return to the pieces that hold it all together, our essential layers. Made from the softest cotton you’ll ever feel.
Softest Cotton
Minimal Design
“Minimalism is our signature. Sustainability is our standard”
Gray Label Store
Huidenstraat 17, Amsterdam
+31(0)20 786 99 16
Discover our store in the shopping heart of Amsterdam. In here we approach parents and children personally, warm and with a sense of humour.
You will find our complete Gray Label collection and carefully selected organic products that are fairly and thoughtfully made. A varied and diverse range of brands and products. Always timeless. Always with a focus on sustainability and minimalist design.
