The minimalist and organic children's brand Gray Label launches its first night and underwear collection Gray Label Undies on November 20th, 2019. This minimalist collection is made from high-quality, soft and light organic rib cotton and recycled elastane. The collection has been specially designed to easily mix and match the various items, allowing them to be used both during day and night. For example, the line for babies from zero to two years old consists among other things of divine short-sleeved suits and the line for children from two to twelve years old includes short-sleeved shirts, joggers, shorts of two-pack boxers and panties.
"For a long time I searched for the finest, organic quality cotton to make this collection feel like second skin," said founder Emily Gray.
Points of sale: gray-label.com, gray label store Huidenstraat 17, Amsterdam and selected wholesalers worldwide.
Prices: vary from €18, - for a sleep short and €32, - for a 2-pack strap vest.
Sizes: Miniature: 0-3M – 18-24M / Kids 2-3Y – 11-12Y