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Mentioned in many best organic skincare product rankings of 2016. we found the skincare of GOOP.
Goop started as a platform filled with lifestyle ideas of Gwyneth Paltrow. She wanted a place to organize her unbiased travel recommendations, health-centric recipes, shopping discoveries for friends, and she also wanted to get her own questions—about health, fitness, and the psyche—answered. Now, goop has become a fully formed lifestyle site, offering a tight curation of products and content.
As an extend, the organic skin-care line, goop by Juice Beauty was launched this year. Fine lines are plummed and cheeks are cleaned with ingredients like sweet iris extract, olive oil and coconut. And we love the packaging: minimalist black and white graphics and hefty non-plastic containers.