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Cool Children's Clothing

At Gray Label, we believe that cool children's clothing is not only about looking cool, but also about comfort, durability and simplicity. Whether you're looking for cool kids clothes for boys or cool kids clothes for girls, our collection offers the perfect combination of style and functionality. Each garment is designed to withstand the active life of children, with an eye on quality and comfort. From rugged sweaters and comfortable leggings to accessories like caps and hats, our cool items are the perfect foundation for any adventurous kids' wardrobe.

We use organic materials that are gentle on the skin and sustainably produced. This allows the garments to be worn season after season without wear and tear. Whether it's trendy kids' clothes for a casual day at home or cool items for an outing, at Gray Label you'll find clothes that will go with your child's daily life and look stylish every day.

Cool Children's Clothing Collection

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Hoodie | Grey Melange Hoodie | Grey Melange
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Dropped Shoulder Sweater | Blue Moon Dropped Shoulder Sweater | Blue Moon
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Crewneck Tee GOTS | Blue Grey Crewneck Tee GOTS | Blue Grey
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Dropped Shoulder Sweater | Biscuit Dropped Shoulder Sweater | Biscuit
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Crewneck Tee GOTS | Nearly Black Crewneck Tee GOTS | Nearly Black
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Dropped Shoulder Sweater | Blue Grey Dropped Shoulder Sweater | Blue Grey
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Endless Scarf | Biscuit
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Endless Scarf | Blue Grey Endless Scarf | Blue Grey
New Arrival
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Hoodie | Blue Moon Hoodie | Blue Moon
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Hoodie | Nearly Black Hoodie | Nearly Black
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Hoodie | Poppy Red Hoodie | Poppy Red
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Knitted Beanie | Biscuit Knitted Beanie | Biscuit
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Knitted Beanie | Blue Grey Knitted Beanie | Blue Grey

Cool clothes for every season

Our cool children's clothing is versatile enough to be worn all year round, thanks to the use of natural materials such as organic cotton and merino wool. Take, for example, our oversized sweaters that are perfect for the winter months. These unisex sweaters are made of soft cotton fleece, with lowered shoulders and ribbed details, making them not only comfortable, but also stylish. For warmer weather, our longsleeve T-shirts are ideal. These shirts offer the perfect mix of casual and cool, with a minimalist design that is easy to pair with jeans or shorts.

In addition, our collection includes accessories that complete any outfit. Our kids' caps add an extra cool touch to any outfit while protecting against the sun. Or choose a warm knit hat during the cold days to keep your child both stylish and warm. The neutral colors and timeless designs allow you to endlessly mix and match the garments, allowing you to create many different looks with minimal items.

Cool kids clothes for boys and girls

Whether you're looking for cool kids' clothes for boys or cool kids' clothes for girls, you'll always find something that fits at Gray Label. Our collection is deliberately designed unisex, so that you can easily combine and each garment retains its own unique look. Tough boys can indulge in our rugged sweaters and cardigans, while girls are equally comfortable in our soft leggings and oversized sweaters. Each item is designed to move freely, which is perfect for kids' active lives.

Our Kids Clothing Stores are the place to discover the full collection and to feel and experience the items for yourself. We have carefully chosen locations where you can see and try on our cool and trendy children's clothing, so you can make the right choice for your child with a good feeling. Visit our stores in Amsterdam at one of several locations and get inspired by the simplicity and durability of our collection. Our friendly staff is always ready to help you find the perfect outfit.

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Clothing that grows with you and is sustainable

Gray Label stands for clothes that are not only beautiful now, but also grow with your child. Thanks to smart fits and stretchy fabrics, our essentials last longer, so you don't have to buy new clothes as often. This makes our collection a sustainable choice that contributes to a conscious lifestyle and less waste. Our garments are designed to hold their shape for a long time, even after many washes and heavy use, so your child can keep wearing them season after season. Every garment, from sweaters to leggings, is made to be worn over and over again without losing quality or looking worn out. Plus, the neutral colors and minimalist designs remain relevant season after season, making them easy to pair with new or existing items. This way, you invest in a wardrobe that is both functional and stylish, and will last a long time.

Cool details that make the difference

At Gray Label, it's all about the little details that make our cool children's clothing unique. From subtle embroidery to carefully placed stitching, every item in our collection is thoughtfully designed to be both stylish and functional. Our basics, such as oversized sweaters and comfortable pants, feature simple yet thoughtful details such as rib-knit cuffs, handy pockets and sturdy zippers. These elements not only provide a rugged look, but also make the clothes extra practical and comfortable for everyday wear. Whether you opt for a minimalist look or combine the clothing with accessories, the rugged details give every outfit that extra bit of character.

Visit our store

Want to discover Gray Label's cool children's clothing for yourself? Then visit one of our children's clothing stores in Amsterdam, where you can admire the entire collection. Whether you're looking for cool kids' clothes for boys, girls or just a new addition to your child's wardrobe, in our stores we're happy to help you make the perfect choice. In every store, you can count on personalized advice and a range of durable, comfortable and stylish clothes to fit your child's everyday life.