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BIRTHDAY SWEATER

LET'S CELEBRATE

Our core

Essential Collection

Soft-coloured essentials that are easy to mix and match. Made from the best organic cotton available. GOTS certified.

OUR FAVOURITE

SS23 LOOKS

From head-to-toe in Gray Label. Items to keep your little one comfortable. Discover our newest styles for this Spring/Summer.

CLOTHING RENTAL SERVICE

RNTD

Gray Label RNTD is our subscription service matching the growth for babies and toddlers up to 2 years. Pick, wear, swap, repeat.

@GRAY_LABEL

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